Travel Content & Copywriting Services

Welcome. I’ve been expecting you here.

If your travel agency, small travel business, hotel, or travel brand website isn’t generating direct bookings, you’re probably losing potential clients and customers.

(That might be because your content includes website content, copy, emails, blogs, and other marketing campaigns too.)

How great would it be if you could help your consumers with their decision-making for your services and products at every step, using the right content? Yeah — the right content, not just taglines like “Cheapest ***** Packages, Book Now.”

You can’t do anything except start thinking about how a customer thinks before making any travel bookings with anyone.

By the way, did you know that businesses that regularly publish content in the form of website copy, blogs, articles, posts, and more receive 67% more leads than those that don’t?

At Travel Content Co., my goal is to help clients make these statistics a reality with strategic copywriting and user-friendly SEO content. Our goal is to share engaging content alongside your travel services on your website and other channels that can spark conversations and expand your agency’s reach within the travel community.

Yeah, that’s the right place to start. To convince today’s travelers, you need compelling content (words) that connect consumers with your brand and help you stand out in a crowd of hundreds of competitors in the same town. And by doing this for your business, hopefully we’ll save you lots of time and help you stop losing potential customers.

I write for:

  • Tour Operators, Travel Companies, and Travel Agencies, 
  • Hotels, Lodges, Guest Houses, Hotel Review Blogs
  • Holiday Homes and Vacation Rentals
  • Tourism Boards and Travel Authorities 
  • Attractions and Destination Sites, Travel Websites
  • Tourism and Hospitality Businesses
  • Travel, Food, Health & Wellness Publications and Magazines 
Here’s a selection of the main travel copywriting and SEO travel content writing services I offer:
travel_writing-shutterstock

Blog Posts & Articles

Great travel content doesn’t just inform — it transports. Blog posts and articles are one of the most effective ways to build credibility, connect with your audience, and grow your online visibility over time.

I create engaging, SEO-focused travel blogs and long-form articles that balance storytelling with strategy. From destination guides and travel itineraries to hotel reviews and industry insights, every piece is carefully researched, optimised with targeted keywords, and written to keep readers scrolling. The result? Stronger search rankings, increased traffic, and content your audience actually wants to read.

Website Copywriting & Landing Pages

Your website is often the first impression potential customers have of your brand — and it needs to work hard for you. I write clear, compelling website copy that highlights your offerings, captures your brand personality, and guides visitors towards action.

Whether you need landing pages, service pages, product descriptions, or a full website rewrite, I’ll create results-driven copy supported by strong calls to action. Already have content that feels flat or outdated? I also offer website copy editing and optimisation to bring your existing pages back to life.

website-copywriting-guide-featured-image
Copywritting-vs-content-writting-blog

SEO Content Writing

Search visibility matters, but great SEO should never come at the expense of readability. I write SEO-optimised website content that’s designed for both search engines and real people.

Using keyword research, search intent, and smart on-page optimisation, I help your content rank higher on Google while still sounding natural and engaging. The aim is simple: attract the right audience, keep them on your site longer, and turn visits into enquiries or bookings.

Newsletters & Email Marketing

Email marketing is still one of the most powerful tools in travel — when it’s done right. I help you create newsletters and email campaigns that your audience actually wants to open.

From monthly travel updates to sales sequences and promotional emails, I can help plan content schedules, write engaging copy, and build templates that feel on-brand. Together, we’ll boost open rates, increase click-throughs, and turn subscribers into loyal customers dreaming of their next adventure.

Depositphotos_132944462_l-2015-min
seo-content-strategy

Content Strategy & Brand Voice

Not sure what to say, how to say it, or where to show up online? I offer content strategy support to help you clarify your messaging and shape a consistent brand voice.

Together, we’ll define your content goals, audience, and tone of voice, creating guidelines that reflect your values and personality. A strong, recognisable voice builds trust, creates emotional connection, and ensures every piece of content — from blogs to emails — sounds unmistakably like you.

Costs

Many travel copywriting websites emphasize the uniqueness of each project and therefore charge on an individual basis. I follow the same approach. However, it can be frustrating to get an idea of costs without jumping through hoops. So, here’s a glimpse of costs to ensure the budget:

Fixed Rates

  • Short-form articles (700-1000 words) – from $100
  • Long-form articles (1000-2000 words) – from $150
  • Long-form guides (3000-5000) – from $300
  • Web Copy – from $150
  • Copy Editing – from $150
  • Initial Discussion/Communications – free of cost
  • Complete website packages $500

Hourly Rates

  • $25/30/hr (Upwork) | Visit my Upwork profile
  • All hours tracked, No manual hour is delivered 
  • I don’t work on hourly rates outside Upwork 

Fees include research and planning, time for calls and/or email consultations, SEO keyword research and meta descriptions if needed, proofreading, one round of edits, and a host of behind-the-scenes tasks.

You might find a cheaper copywriter, but cutting corners often doesn’t pay off. Save yourself the future hassle by investing a bit more to get it right the first time.

Quotes are valid for 30 days. A 50% deposit will get the project started, with the remainder due upon completion.

Have a travel content writing project in mind? Let’s talk, and I’ll send over a no-obligation quote.